NYC Sports Trek 2008

The 2008 NYC Sports Trek kicked off at 8:30am on Monday at the National Football League’s offices in midtown, where students met executives from corporate development, digital media, human resource, and operations. The NFL meeting ended with a tour of headquarters, highlighted by a visit to Commissioner Roger Goodell’s posh office, equipped with its own personal gym and an endless supply of peanut MMs, as well as a presentation at the officiating Command and Control Center, which monitors officials and broadcasts during every NFL game on Sundays.

From the NFL, the group hustled to Madison Square Garden, one of the world’s preeminent sporting and concert venues, which handles more than 6 million visitors per year. Steve Collins, General Manager of MSG’s facility operations, discussed the varied challenges of the business of live entertainment, from the essentials of scheduling, ticket sales, and day-of-event operations to meeting unique and

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